The real estate life cycle can be characterized as :
1. Investment Intention
2. Pre-concept: Integrating Physical Planning, Project Economics & Market Forces
3. Design : Concept & Detailed Design
6. Operations: Property Marketing, Tenancy & Facilities Management
As most investors are aware, the investment intention phase is an on-going process of scouting for potential real estate development projects. Investors / shareholders / directors leap into action when
(a) timing is right (economically / politically / socially),
(b) funds are available and
(c) the right investment opportunity presents itself.
Development Managers Influence on Success
When these three factors are aligned we enter the Pre-concept stage. This is where the foundation of the real estate investment starts being built – by analyzing the physical planning possibilities together with the project economics to re-confirm what the market is saying. This is the part where a development manager has the greatest discretion to exercise in determining how successful a project will be.
As we progressively add content to this site we will be discussing the development issues related to this very important pre-concept stage.